San Diego Youth Symphony & Conservatory
Keeping in Touch with Students and Families
The San Diego Youth Symphony is a non-profit arts education organization based in Southern California. They wanted to use their website and eMarketing to keep in touch with current students and their families. Here's what we did:
- Ongoing Website Maintenance/Support
- Monthly eNewsletter
- Email Event Marketing
We took over maintenance of SDYS' website, built on a Drupal content management system. We added more custom content types to make posting updates even easier, and connected the site to their email provider. This allowed interested community members to easily join their eNewsletter list.
To keep in touch with current students and alumni, we developed a monthly eNewsletter, which shared the latest news and updates about events at SDYS, as well as student/alumni profiles. Finally, we developed an eMarketing strategy to send out updates about ticket sales and concerts.